{'It’s like they’ve erupted out of someone’s subconscious': the way horror has come to dominate today's movie theaters.
The largest shock the movie business has witnessed in 2025? The comeback of horror as a dominant force at the UK box office.
As a style, it has remarkably exceeded past times with a 22% rise compared to last year for the UK and Irish box office: £83.7 million in 2025, versus £68.6 million last year.
“In the past year, not a single horror movie hit £10 million in UK or Irish theaters. Now, five have achieved that,” notes a box office editor.
The big hits of the year – a recent horror title (£11.4 million), Sinners (£16.2 million), the latest Conjuring installment (£14.98 million) and 28 Years Later (£15.54 million) – have all remained in the multiplexes and in the popular awareness.
While much of the expert analysis centers on the unique excellence of prominent auteurs, their successes point to something changing between moviegoers and the category.
“I’ve heard people say, ‘Even if you don’t like horror this is a film you need to see,’” says a head of acquisition.
“Films like these play with genre and structure to create something completely different, and that speaks to an audience in a different way.”
But outside of aesthetic quality, the steady demand of frightening features this year indicates they are giving audiences something that’s highly necessary: emotional release.
“Currently, cinema mirrors the widespread anger, fear, and societal splits,” says a film commentator.
“Scary movies excel at tapping into viewers' fears, amplifying them, allowing you to set aside daily worries and concentrate on the on-screen terror,” says a respected writer of vampire and monster cinema.
Amid a real-world news cycle featuring war, border tensions, far-right movements, and environmental crises, ghosts, monsters, and mythical entities connect in new ways with viewers.
“Some research suggests vampire film popularity correlates with financial downturns,” states an performer from a recent horror hit.
“This symbolizes the way modern economies can exhaust human spirit.”
Historically, public discord has always impacted scary movies.
Analysts point to the surge of early cinematic styles after the the Great War and the turbulent times of the post-war Germany, with films such as classic silent horror and the iconic vampire tale.
Subsequently came the economic crisis of the 30s and classic monster movies.
“The classic example is Dracula: you get this invasion of Britain by someone from eastern Europe who then causes this infection that gets spread in all sorts of ways and threatens the Anglo-Saxon heroes,” explains a academic.
“So it reflects a lot of anxieties around immigration.”
The boogeyman of immigration inspired the newly launched folk horror a recent film title.
The filmmaker elaborates: “I aimed to delve into populist rhetoric. Specifically, calls to restore a mythical past that favored a privileged few.”
“Secondly, the idea that you could be with someone you know and then suddenly they blurt out something round the dinner table or in a Facebook post and you’re like, ‘Where did that come from?’”
Maybe, the modern period of acclaimed, socially switched-on horror began with a clever critique released a year after a divisive leadership period.
It introduced a recent surge of visionary directors, including various prominent figures.
“Those years were remarkably vibrant,” recalls a filmmaker whose project about a violent prenatal entity was one of the period's key works.
“I believe it initiated a trend toward eccentric, high-concept horror that aimed for artistic recognition.”
The same filmmaker, who is writing a new horror original, adds: “During the past decade, viewers have become more receptive to such innovative approaches.”
Concurrently, there has been a reappraisal of the underrated horror works.
Earlier this year, a new cinema opened in the capital, showing cult classics such as The Greasy Strangler, The Fall of the House of Usher and the late-80s version of Dr Caligari.
The fresh acclaim of this “rough and rowdy” genre is, according to the theater owner, a clear response to the formulaic productions churned out at the cinemas.
“It’s a reaction to the sanitised product that’s coming out of Hollywood. You have a film scene that’s more tepid and more predictable. A lot of the mainstream films are very similar,” he states.
“In contrast [these alternative films] are a bit broken. It’s like they’ve erupted out of someone’s subconscious and been planted out there without corporate interference.”
Horror films continue to challenge the norm.
“These movies uniquely blend vintage vibes with contemporary relevance,” observes an authority.
Besides the return of the mad scientist trope – with two adaptations of a classic novel upcoming – he predicts we will see horror films in 2026 and 2027 responding to our present fears: about artificial intelligence control in the coming decades and “vampires living in the Trump tower”.
At the same time, “Jesus horror” a forthcoming title – which narrates the tale of biblical parent hardships after the messiah's arrival, and features famous performers as the divine couple – is scheduled to debut in the coming months, and will certainly create waves through the Christian right in the America.</